Ways we can help you engage with your audience

We can help you stay connected to your audience by creating  engaging content across diverse platforms. For example, anything from general copywriting through to  interviews and press releases; SEO content; social media management; website or blog site set up; and books and ebooks.

General copywriting

Copywriting is the art and science of crafting written content that persuades or motivates people / targeting audiences to take action. It spans a range of formats, including advertising copy. Whether it’s a tagline that captures attention or an in-depth article that establishes authority, good copywriting delivers results by aligning words with strategic goals. Click to find out more.

Interviews and press releases

Just like the start of any communications project is a client briefing, a press release, newspaper article or online blog requires good original information. This is best achieved through interviews with the key players along with the necessary research.  We specialise in interviewing clients to help them tell their story effectively, and using appropriate links where possible to validate what they are saying. See some of our interviews.

SEO content

Many factors contribute to online copy being seen including search engine optimisation. Yes, it’s important to identify what key words your customers are using to find your products and services, however its just as important to provide helpful, evergreen content that will resonate with your audience. At Countdown we can help you enhance your digital footprint and increase organic traffic to your website. Click to witness the power of SEO at work

Social Media Management

Social media may or may not bring in new sales directly, but it does provide powerful social proof that your company is active, trustworthy and engaged with its audience. At Countdown Creative we have experience in building up the LinkedIn profiles of emerging companies, helping them establish credibility, grow their networks and showcase their expertise through consistent, high-quality content. Currently we manage LinkedIn for Envorem; post across platforms for CBC, Academic Summer and other clients.


Website or blogsite set up

At Countdown Creative, we set up simple but effective websites and landing pages that are clear, engaging and on message. We also work with clients in updating their sites, including WordPress and SquareSpace users. We help you shape your content, edit it to fit, and ensure it speaks to your audience. We can also add a name acquisition device (newsletter sign-up) to help you build your contact list and stay in touch with potential clients. Click to see a sample of our websites.

Books and ebooks

Countdown Creative helps thought leaders turn their ideas into published works. We provide support from editing and proofreading to typesetting and design in Adobe InDesign. We prepare content for Kindle Direct Publishing, manage the upload, and support you with marketing through social media, press releases, and author profiles. We can also repurpose your content into blogs, shareable quotes, and posts to maximise your reach.

Recent books we have added to Amazon are The Wine Code and Gateway To Destiny.


Why Work with Countdown Creative?

  • Years of interviewing, writing and editing experience. Led by journalist and strategist Al Gibson, with a proven track record in media and corporate communications. Al has designed and edited diverse newsletters and magazines including printed TV guides with 100K circulation.

  • Software proficiency. From Adobe Creative Suite to Canva; WordPress to SquareSpace and Elementor; Zoho or Mailchimp and ChatGPT, we can work with the major tools our customers choose, to create professional, high-quality content.

  • Audience-first approach: We have a knack for identifying compelling angles and know what your audience wants to read. We can assist in compiling information form different sources and edit it into one cohesive publication.

  • Tailored content strategies: We blend storytelling and SEO to deliver results across digital formats. This includes identifying key words and answering the questions potential customers are asking about your products and services, 

Let’s build something together, worth reading!